Text: SMS Marketing
Mobile text advertising delivers messages that are more timely and personal than any other advertising medium. Our mobile phones follow us to work, home and play, so important messages can reach us wherever we are. Unlike other electronic communications, we regard text messages as the most urgent to be read and responded to. No other advertising medium delivers these benefits. We deliver these benefits through a complete mobile text advertising platform that allows you to reach your target audience with highly effective, timely and personalized messages.
LCI Global will help you leverage the growing trend of text messaging to communicate with your target market. Engaging consumers through text messaging technology also provides the benefit of capturing their contact information. Once opted in, these consumers are added to a subscription list that your company can contact directly. Then, by continually growing your subscription lists, you ensure your company’s increased brand recognition and an intimate relationship between you and your consumers.
Text Messaging Statistics
- Texting is the most widely-used and frequently used app on a smartphone, with 97% of Americans using it at least once a day. (Pew Internet)
- People worldwide will send 8.3 trillion text messages in just this year alone. That’s almost 23 billion messages per day, or almost 16 million messages per minute. (Portio Research)
- Over 6 billion text messages are sent in the U.S. each day. (Forrester)
- Over 80% of American adults text, making it the most common cell phone activity. (Pew Internet)
- Text messages have a 98% open rate, while email has only a 20% open rate. (Mobile Marketing Watch)
- Text messaging has a 45% response rate, while email only has a 6% response rate. (Velocify)
- Texting takes up 14.1% of cell phone users’ time. (Nielsen)
- 90% of all text messages are read in under 3 minutes. (Connect Mogul)
- Text messages are read on average in under five seconds. (SlickText)
- 75% of phones worldwide (4.5 billion) are text-enabled (DuoCall Communications)